Andrew is director in the special projects department of a major publisher in UK. Clients are asking for personalized mobile presence. Andrew has to combine the capability of his company to support clients with qualitative editorial content with innovative engagement tools integrating digital loyalty features…

Joanna is managing an association of entrepreneurs. Different sectors, a lot of professional areas to cover, several potential advisors and key-opinion leaders potentially available to contribute. The association is also looking for new effective methods to push the revenues from sponsors.

Sarah is the team leader in HR consulting. Her headache is providing clients with solutions to give continuity to classroom training. She is looking for effective way to create one-to-one or one-to-many channels of communication. She would like also to reward engagement with some gamification tool.

David is the organizer of one of the biggest tech events in Europe. Two main problems: giving continuity over the year to the communication with the participants and increase sponsorship through a 12 month plan of topic-driven activities towards the event community.